Carlsberg Hong Kong is a subsidiary of the Carlsberg Group - one of the leading global beer companies. Carlsberg's founder, J.C. Jacobsen exported his first barrels of beer to Hong Kong in 1869 and the Carlsberg brand has been present in Hong Kong since 1923, making it Hong Kong’s first imported quality beer and securing the brand’s long standing position as one of the most popular brands in the market. Today, Carlsberg Hong Kong is a leader in beer and cider market in Hong Kong. The company is responsible for marketing, sales and distribution of the flagship Carlsberg brand in Hong Kong and Macau, as well as a portfolio of some of the best-selling beer and cider brands (including third-party brands), such as Kronenbourg 1664, Somersby, SKOL, Asahi Super Dry, Guinness and Erdinger. In 2016, Carlsberg Hong Kong has started a close partnership with Brooklyn Brewery of New York, to distribute premium quality craft beer – Brooklyn and HK YAU. In addition, Carlsberg Hong Kong is also the exclusive distributor of Nikka Japanese Whiskey, Smirnoff Ice and a number of wine brands. Carlsberg Hong Kong has been contributing its fair share to a better Hong Kong as a responsible corporate citizen. Since 2013, Carlsberg Hong Kong has been collaborating with Hong Chi Association, and receiving 'Caring Company' accreditation continuously.