Pernod Ricard Hong Kong & Macau

Management

Tracy Lam – Market Director
Qinyun ZHAO – Public Affairs Manager

Background

Pernod Ricard is the world’s No 2 wines and spirits company with consolidated sales of €8,824 million in FY 2021. Created in 1975 by the merger of Ricard and Pernod, the Group has undergone sustained development, based on both organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin&Sprit (2008). It owns 16 of the Top 100 Spirits Brands, holds one of the most prestigious and comprehensive brand portfolios in the industry, including: Absolut Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute, and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Malibu liqueur, Mumm and Perrier-Jouët champagnes, as well Jacob’s Creek, Brancott Estate, Campo Viejo, and Kenwood wines. Pernod Ricard’s brands are distributed across 160+ markets and by its own salesforce in 73 markets. The Group’s decentralised organisation empowers its 18,500 employees to be true on-the-ground ambassadors of its vision of “Créateurs de Convivialité.”

Activities

Pernod Ricard Hong Kong and Macau is a division of Pernod Ricard Asia Duty Free Limited and is responsible for the distribution, sales & marketing of the Group’s international brands in Hong Kong and Macau.

Key and best known products include:
Absolut
A premium vodka from Sweden and the fourth best selling premium spirit worldwide.

Chivas Regal
The flagship Scotch whisky of Pernod Ricard and includes Chivas Regal 12, 18 and 25 Years Old.

The Glenlivet
The finest single malt Scotch whisky founded in 1824. The single malt that started it all.

Martell
Founded in 1715, is one of the oldest and noblest Cognac House.

Perrier Jouët
Since its founding in 1811, Champagne Perrier Jouët has earned a reputation of producing champagnes of superb finesse and elegance.

G.H.Mumm
The House of G.H.Mumm, the third-largest champagne producer in the world.

Jacob’s Creek
Dated back to 1847, the winery’s ongoing commitment to quality has resulted in Jacob’s Creek being a regular winner at wine shows in Australia and internationally.

Employees	Establishment	Area	Parent Company
49 employees	1982	Hong Kong domestic market & Macau	Pernod Ricard Asia